Total Value Creation

Sustainable Transformative Scalability

Value creation is not a list of levers. It is a system.

Most value creation training hands you a menu of things you could do. This teaches the system that decides which of them matter, in what order, and how you will know whether they worked.

7Core lessons
6Advanced lessons
12Instruments
2Full books

The system, in one picture

Six questions every complete framework must answer

Why, how, what, when, how do we measure, and with what tools. A framework that cannot answer all six is incomplete, and most cannot. This is the test the whole course is built around.

Why Purpose How Method What The moves When Sequence Tools Instruments Measurement Measurement closes the loop, or the system is just an opinion

What the course covers

The core, seven lessons

  • The genesis. Where the system came from and what problem it was built to solve.
  • The framework itself. The Value Operating System and the Value Engine Flywheel, and how the two relate.
  • Strategic implementation. Turning an architecture into a plan that a real organisation can carry.
  • The toolbox. Twelve instruments, each with a defined moment where it is the right one to reach for.
  • Case application and conclusions. The system run end to end, where every figure has to reconcile.

Advanced, six lessons

  • The Five Worlds of Value Creation. Including the AI world, treated as a domain of value rather than as a technology topic.
  • The Fruitful Five and the Seven Pillars. The taxonomy that keeps a plan from quietly becoming a wish list.
  • Exit back design. Start from what a buyer will pay for and work backwards to what you do on Monday.
  • Configuring the lens by industry. The system is industry agnostic. The moves are not, and this is where that gap gets closed.

The twelve instruments

Value Operating System Value Engine Flywheel PEMVR staged toolkit Balanced ValueCard TOPP POPP VSEM Risk Register Porter Framework Investomer Optimization SSOF Value Operating Toolbox

What makes it different

Every lever ties to a measurement

The Balanced ValueCard exists so that no initiative is ever declared a success without showing where the value actually landed.

Diagnostic, not theoretical

Score your own business against the Five Worlds, the Fruitful Five and the Seven Pillars, and finish with a ranked list of what to fix first.

You measure your own progress

A pre-assessment before you start and a self quiz with a full answer sheet at the end, so the distance travelled is visible.

Practice, not only reading

A simulation environment where value creation decisions have consequences you can watch, and being wrong costs nothing.

Every advanced lesson ends with a diagnostic

Each one is designed to be run in under an hour on a business you actually know. That is the difference between a course you finish and a course that changes what you do on Monday morning.

What is included

Two complete books, read onlineTotal Value Creation in full, and the VCII Primer on Leadership.
Simulation accessPractise value creation decisions in an environment where the consequences are visible.
Audio, video and visual companionsWritten lessons throughout, with audio companions, VideoCasts and reference exhibits on the core modules.
Bonus articles and the libraryWriting on the boundaries of value creation, plus the Upskilling Library and Knowledge Hub.

Who this is for

It fits

  • Private equity professionals and operating partners. Who need financial and operational improvement connected rather than run in separate meetings.
  • Executives, founders and section heads. Carrying a plan that has to survive contact with a real organisation.
  • Advisors and consultants. Who need a defensible system rather than a deck of frameworks.

It does not fit

  • Anyone wanting a quick lever list. The premise of the course is that lever lists are exactly what fails. If you want the list, take a masterclass instead.
  • Anyone who will not run the diagnostics. The value is concentrated in the parts where you apply it to your own business. Read passively and you will get a fraction of it.

Format and terms

EffortRoughly thirty to forty hours of material.
PaceSelf paced with no start dates. Revisit anything during your access window.
CertificationEvergreen certificate on completion.
RefundWithin seven days of purchase, no questions asked, provided you have not taken any assessment. That includes the pre-assessment quiz.
Questions firstWrite to [email protected] and we will answer before you buy.

If you only remember one thing from this page, make it this. A framework that cannot tell you how you will measure it is not a framework. That single test is what the whole course is built to teach.